One medium. Infinite Potential.

 

We hope to challenge you to always search for the unlimited potential of every technique you use and work towards finding your unique signature style.

At EMC we put great value on learning from Art, as floral design as a metier is ultimately, an artistic profession. We play with the same elements and principles as any artist, like balance, colour, texture, proportion etc., the difference is the medium we use, ours having one important feature that greatly sets us apart: it lives.

As part of the EMC learning process, we take our students during Advanced class on a trip to the one of the most important Museums in the world, The Louvre, in order for them to interact and feel art at it's best. We guide them through the process of understanding how important it is to be...

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BLENDED LEARNING

 

We are each different, unique, grown in an organic way and this concept stands as a foundation on how the European Master Certification has built a learning process that, ultimately, empowers designers to find their own signature style. 

"Life is a constant process of instant creative decisions, and your decisions make up you who you are.  We are all born with an immense package of talents but it’s up to us to discover them and let them flourish. It helps to find people who are an accelerator in this process as mentors or teachers.  It’s up to the teacher to help to develop them for the student but for the common good as well.  We have to cultivate the capacities of creativity in our education.  Creativity all starts by creating our...

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The Value of Lessons

Design Green - the EMC Core Team building hosted by Smithers Oasis at their Ohio headquarters took place mid February, 2020. This is a yet to be told, important story that got caught up in the mist of uncertainty and shock that came with this pandemic. The immediate life changing events that followed worldwide made it fade away and the momentum seemed lost. Still, the true value of things lies in their ability to become timeless.

It is a story from a different time now, when a group of people, namely the members of the EMC Core Team, easily flew to Ohio from all different parts of the world, from Hawaii to Belgium. They spent a week as guests of their partners and sponsors of the EMC Program, Smithers Oasis, at their headquarters. As one can imagine, there was no social distancing or...

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Alexandra Farms hosts Educational Partner EMC at Garden Rose Farm in Bogotá, Colombia

Alexandra Farms hosted their international educational partner European Master Certification (EMC) for a week-long session in Bogotá, Colombia from March 25-30. Eleven members of EMC’s Core Educational Team, coming from different countries and backgrounds, all speaking the language of EMC nomenclature, Elements and Principles, eagerly took in the beauty of the farm, the vibrancy of Bogotá, and the history of rose growing in Colombia. The EMC Core Team consists of designers from Romania, Belgium, Switzerland and the United States who are event and wedding designers, freelancers and retail flower shop owners.

 

“The idea to organize our EMC team building with our partner is a testimony to the power of collaboration,” explains Tomas De Bruyne, the...

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