Embracing Beauty

The Journey of the Tomas de Bruyne tulip

In the heart of the floral industry, amidst the bustling world of growers, sellers, florists, and designers, there exists a celebration of artistry, dedication, and the profound beauty of nature. The Tulip Experience Day marks a momentous...

Does knowing many techniques help improve your design skills?

Learn to craft your arrangements to the highest standards!

Floral design is not just about arranging flowers; for some it's an art form and for some is a craft that requires skill, creativity, and a deep understanding...

Razzle Dazzle Your Clientele!

The avant-garde trend of 2024 is challenging creative limitations

For floral designers, the commitment to staying ahead is not just an ambition but a necessity. As we stand on the threshold of 2024, the relevance of upcoming trends takes center stage, guiding floral...

Grow Your Profitability

Is there more to creating designs than simply making them beautiful?

Florists are driven by passion. The passion for beauty, for emotion, for flowers and nature. The hard grunt work, the long nights and stressful deadlines are all challenges that every single florist on...

Quintessential Success!

How to fuel your creativity?

Classicism, a concept deeply rooted in the arts, has always served as an aesthetic anchor, providing a timeless and enduring foundation for creativity. In the ever-evolving world of floral design, the allure of classicism is unparalleled. It...

Impact

lecture by Tomas De Bruyne at RSVP Symposium Venice, 2023

Half a millennium ago, Venice was the epicenter of global trade, not merely a hub for goods but a crucible for the exchange of ideas and the birthplace of service enterprises. The opulent annual carnival and extravagant gatherings...

The Art of Floral Success!

Are you provoked by your clients?

In floral design, staying ahead is not just an ambition; it's a commitment. As we stand at the threshold of 2024, the relevance of upcoming trends takes center stage, offering floral designers a canvas rich in innovation and boundless...

Your Path to Self Discovery

As a floral designer and EMC Alumni, this experience is made for you!

For over a decade now, EMC has been at the forefront of providing a platform for individuals to delve deeper into their artistic journey and explore the vast potential of floral design as a form of...

The Modern Trend of 2024

Is your imagination holding you back?

Trends go beyond mere style; they serve as the pulse of inspiration and innovation. Mastery of trends entails more than just staying in vogue; it's about gaining fresh insights into your clients' desires and delivering them with...

Elevate Your Floral Business

Transform Your Floral Business with DUOlogue 2024 Online Webinar

Are you ready to revolutionize your floral business and become a trendsetter in the world of contemporary beauty? European Master Certification invites retail florists to join DUOlogue 2024, a 3-Day...

An Invitation to Innovation

Over 100 pages of insight into next year's trends

Remaining at the forefront of the continually evolving realm of floral design isn't just a preference; it's an essential commitment. Tomas De Bruyne, EMC's lead instructor, emphasizes the profound importance of...

Nurturing trends from unexpected inspirations

What inspires floral designers us when it comes to trends?

Some industries stand out as trendsetters, wielding a remarkable influence on culture and behaviours. These trailblazers, with their rich history of guiding societal shifts, have the...