One medium. Infinite Potential.

 

We hope to challenge you to always search for the unlimited potential of every technique you use and work towards finding your unique signature style.

At EMC we put great value on learning from Art, as floral design as a metier is ultimately, an artistic profession. We play with the same elements and principles as any artist, like balance, colour, texture, proportion etc., the difference is the medium we use, ours having one important feature that greatly sets us apart: it lives.

As part of the EMC learning process, we take our students during Advanced class on a trip to the one of the most important Museums in the world, The Louvre, in order for them to interact and feel art at it's best. We guide them through the process of understanding how important it is to be...

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BLENDED LEARNING

 

We are each different, unique, grown in an organic way and this concept stands as a foundation on how the European Master Certification has built a learning process that, ultimately, empowers designers to find their own signature style. 

"Life is a constant process of instant creative decisions, and your decisions make up you who you are.  We are all born with an immense package of talents but it’s up to us to discover them and let them flourish. It helps to find people who are an accelerator in this process as mentors or teachers.  It’s up to the teacher to help to develop them for the student but for the common good as well.  We have to cultivate the capacities of creativity in our education.  Creativity all starts by creating our...

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Mike the Florist

 

a project to help business surpass the COVID crisis

Michael Bourguignon is the "chief website guru and chief business person" for Bourguignon Floristas in Madrid, his family company that was established in Spain in 1930, after moving from the Netherlands. He is also the director of the Floral Design School of Barcelona and former president of the International Florist Organisation, Florint. He has recently started a new project, dedicated to help florists from all over the world surpass the effects of the pandemic and the economic crisis that follows, inevitably. Since the focus of this endeavour is education, we were interested to find out more about this project, and approached Mike the Florist to offer us more details and answer a few...

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Signature Style Designers Talk Trends

 

European Master Certification takes pride in the professional achievements of our graduates and students and is always honoring their uniqueness in style and design. As an educational program, EMC has always promoted the importance of delivering education in such a manner that the student becomes a confident designer, an artist with the ability of expressing through the medium of flowers. A signature style is a desideratum for each designer and we strongly encourage and, also enable our students with knowledge and education, to aim for it as a form of a mission, which involves constant development and creative action.

You may know, the European Master Certification has launched the Annual Trend Report, Spring/Summer 2020.

As stated in the last post, we all have deep...

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THE SKETCH

 

The line where the imaginary starts to become reality.

There is always a creative feeling when you are holding a pencil, as it gives you the freedom to illustrate what’s in your mind. By means of drawing rough lines and shapes, you begin to use creativity to explore interesting concepts and focus on optimal solutions. A sketch is the moment of genesis of every design.

sketch (noun) = a simple, quickly-made drawing that does not have many details.
according to https://dictionary.cambridge.org/dictionary/english/sketch

It has the word simple in the definition, yet many people are reluctant to sketching. Most of the times, their mind frame is anchored in the idea that they don't know how to draw... But ...

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EMC Spring/Summer Annual Trend Report 2020

 

European Master Certification is committed to support floral designers worldwide to grow, to elevate their creative skills and ultimately, develop a signature style. The educational program in itself is giving all our students the means to be able to achieve this and we are strongly dedicated to this mission, empowering designers to find their own personal style. We all have deep creative talents and possibilities. We are each unique, dynamic in our diversity. Identifying and cultivating that gift is vital for the growth of a floral designer, but we must not forget we are part of a society, we are influenced by social behavior and in order to always be on top of our game, as designers, we have to know TRENDS.

Starting 2020, EMC is proud to present the ...

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The Importance of Trends

Are we trendsetters or trend-followers? How do we use trends in our day-to-day designs? Can we balance how much we are influenced by a trend and how much we strive to find our own creative individuality?

photos from Vogue ArabiaVogueModeRSVP

Who sets the trends and what do we do with them?

We hope to inspire you in finding your own answers regarding the above questions, throughout this blog. Even more, we hope to help you raise your own questions in regard to your personal creative endeavor in floral design and open your appetite for knowledge in general, as that truly is the source of all creative strength.

In this article, we want to answers some general questions regarding trends, to introduce you to the world of trends. Let’s be curious about design TRENDS...

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The Voice of Hope

 

Unleash Your Infinite Creative Potential

The most creative act you will ever undertake is the act of creating yourself! The words of Deepak Chopra are full of wisdom, aren’t they?

There is no easy way around it, though. It involves fighting for the things you believe in. It means keep on going with a perseverance mindset to achieve your goals.

Thinking back to my early days, I know I had the ambition and the drive. But I was feeling as an unheard florist seeking ways to get in touch with my ideal client. Sound familiar?

Finding people who were open to my ideas, my vision, my interaction with botanicals, elements and principles translated to them appreciating my designs and my efforts.

I have learned that ideas do not stand by themselves. Something must be done about them, and the...

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The Value of Lessons

Design Green - the EMC Core Team building hosted by Smithers Oasis at their Ohio headquarters took place mid February, 2020. This is a yet to be told, important story that got caught up in the mist of uncertainty and shock that came with this pandemic. The immediate life changing events that followed worldwide made it fade away and the momentum seemed lost. Still, the true value of things lies in their ability to become timeless.

It is a story from a different time now, when a group of people, namely the members of the EMC Core Team, easily flew to Ohio from all different parts of the world, from Hawaii to Belgium. They spent a week as guests of their partners and sponsors of the EMC Program, Smithers Oasis, at their headquarters. As one can imagine, there was no social distancing or...

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The EMC Approach

emc romania tomasdebruyne Apr 26, 2020
 

Creativity is the most important skill for success in the 21st century.

Growth only comes from intention, the pure intention to become better. Becoming the greatest version of your-self is so much more than a good motto, it is truly a state of mind that helps you achieve your goals. Nowadays, self-education is the best way to grow. You can go as fast or in depth as YOU want. 

Still, education is very much built and focused on sharing information. Attempting to teach a skill by sharing information, instead of training a state of mind is not the right way to go.

At European Master Certification we focus on the student’s ability to process the information. Creativity should be a journey of discovering your own potential, rather than a destination! 

With EMC...

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