EMC GO LIVE BRINGS CREATIVITY INTO ACTION!

Context

2021 is a big year for events worldwide. It is probably as important as last year was radical. After the earthquake that shook the entire planet, considering the new developments and the way the world is going forward, it is most likely that the...

EMC is all about YOU!

YOUR KNOWLEDGE – YOUR SUCCESS – OUR PASSION.

EMC is not a floral workshop, nor a series of tutorials. I

t’s not exactly a school, per se, and it certainly isn’t offering any recipes for people to replicate.

It’s not really a masterclass,...

Interview with Orit Hertz

Instructor. Event designer. Conscious creative. Freelance florist. Artist. Teacher.

Orit Hertz School of Design and Flower Arrangement opened in Israel, in 2009 to offer professional level courses on flower arrangement at the highest level, in a pastoral setting and for...

Creativity Is An Action, Not A Feeling!

Tomas De Bruyne is an internationally acclaimed author, speaker and teacher.

Co-founder and director of European Master Certification, a unique program aiming to empower designers from all over the world to grow and expand their creativity. He is a very...

EMC GO LIVE EVENT

Connection & Interaction Through Flowers

We are all part of a blessed group of people whose professional, and sometimes personal, life evolves around flowers, whether we call ourselves florists, designers, artists, passionate, amateurs, teachers or students,...

Ikebana inspiration

featuring Sherene S. Tan, AIFD EMC and Keith Stanley, EMC

The featured designers are members of the EMC Core Team as Coaches, experienced florists and wonderful people that share a common passion for one of the most ancient schools of floral design in the world, Ikebana....

Learning is an experience!

The most successful people are always in the learning zone, improving themselves all the time.

European Master Certification is an educational program, and, as accustomed, at the end of it, on graduation day, each student gets a diploma. There is an exam, that takes...

More than flowers. Much more than a book.

"Arthur and Stacey challenge themselves to guide the materials into a story of synergy. Their message is an invitation to embrace imperfection and the transcience that makes this medium so perfect.

Design should be an infinite process, a...

Manifesting Emotion Through Contemporary Floral Design

Jenny Thomasson AFID, PFCI, EMC

Jenny Thomasson is a talented designer with a sensitive and inimitable approach to floral art. Her continuous strive to become a better version of herself professionally has led her on an educational path to...

Christi Lopez is a very talented floral designer, a successful business woman and a creative entrepreneur. Her experience and commitment to always strive for the better are attributes that make her style unique. She is eager to share, ready to boost one's moral and self confidence, she has...

Techniques should be seen as actions!

by Tomas De Bruyne

A technique is defined by a verb as it is an action you perform to achieve a certain result. Design is a combination of...

The story of a floral designer curating a book with global inspiration

With Julia Marie Schmitt AIFD, CFD, ICPF, EMC, PFCI

"An international collaboration of 19 floral designers, Winter Botanicals: Capturing the Spirit of the Season in Flowers is a beautiful pictorial...