Blog
Roundtable of Creative Masterminds
What is conscious creativity and why are we talking so much about it?
Florists or floral designers, entrepreneurs or artists in the floral industry all know "creativity" is a big concept in our metier. But, what is creativity? Why do we have to...
Integration of Art and Floristry. Fusion.
Workshop at the EMC Go Live Event
Stacey Bal AIFD EMC is a guest at the upcoming EMC Go Live event, featuring her as the host of an amazing floral workshop. As an artist, she celebrates the value in the vast diversity of the floral...
Integration of Styles through Unification
Workshop at the EMC Go Live Event
Tomasz Max Kuczynski was a finalist of many floral competitions, working as a designer, demonstrator and teacher in many schools and organisations all over the world. He is CEO of the International...
Alexandra Farms, beyond all its roses
Jose Azout: "Achieving great results is all about cooperation and adaptability."
When designers hear the name Alexandra Farms we instantly think of the gorgeous garden roses they provide, which are always a great source of inspiration when it comes to...
Integration with flowers at EMC Go Live Event
Check the line up of amazing designers showcasing their take on INTEGRATION at the EMC Go Live Event
The EMC GO Live Event is hosting not one, but four floral design demonstrations with four fantastic floral designers who are not only highly...
"Looking into other people's kitchen"
Insight into the floral industry at the EMC Go Live Event
This is the title Piet van Kampen has given to his contribution to the EMC Go Live event. He is going to be interviewed by Diana Toma and the topic of the discussion will be just that: how can...
Intrigued?
Join the EMC Go Live Event to get inspired by experts!
Sarah Campbell is a renowned wedding expert having launched multiple wedding businesses. Her first business was a thriving event planning firm, and it was from working in this area that she saw a need in the industry for a high-end...
Focus On The Future
EMC Go Live Event 2021 panel discussion: future trends and business developments influence the floral industry, worldwide
Flowers are at the core of our creative metier, but if we think about it, it has an entire world move around its existence. The floral...
Inspiration is everywhere!
with An Theunynck
An Theunynck is a freelance journalist for floristry, and for more than 12 years now she has been editor-in-chief of the international magazine Fleur Creatif. She is also a communications and marketing consultant for the flower industry. She sees...
Integrating P H O T O G R A P H Y
Enhancing floral design visually, with Alex Mateiu, the photographer.
Committed to constantly developing new and exciting means of reaching out to the floral community, providing quality education, and also valuable experiences, EMC is focusing on...
Future Trends
with trend presenters and stylists Janine Borduin and Dianne Braafhart
Decisions you make today should reflect the vision of tomorrow's trends. What are the new developments in the world and how can these be converted within your business and your design. Companies such as...
T H E F A N Z I N E
A publication for creatives in motion
A fanzine is a publication produced by enthusiasts of a particular cultural phenomenon for the pleasure of others who share their interest.
Our phenomenon is called floral design and if you are among those who share the...